Happy Birthday, Instagram!

Instagram turns 5 this year… Thank you for giving us the best pictorial memories for the past 5 years.

In celebration of pretty filters and the iconic square photos, here are our picks for the most empowering Instagram accounts for women to follow.


UN Women is the UN entity for gender equality & female empowerment. It works to accelerate progress on meeting the needs of women & girls worldwide.


The pet project of Sheryl Sandberg, CFO of Facebook, Lean In was the title of her bestseller book. Lean In wants you to assist you to achieve your ambitions, one day at a time.


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What more do we need to say? Michelle Obama is the most powerful women of the free world. Of course, snippets of life at the White House don’t hurt. After all, we can never live there.

“I want you all to be tweeting and Instagramming something other than your shoes and your food, okay?”

In school, I learned how to speak up for myself. #62MillionGirls don't have that chance. 62MillionGirls.com –mo

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Like every #fitspo feed, Under Armour Women is full of toned, lean women in various state of exercise. The empowering messages and official hashtag #IWILLWHATIWANT will make you want to get moving.

Rise and stride. ?: @lindsey.torgerson

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Entrepreneur’s magazine mission is “inspiring, informing and celebrating entrepreneurs”. Their Instagram account is filled with savvy business people whose ideas have taken off. A good place for motivation.

30-year-old Emily Weiss started her skincare line @Glossier in response to the needs of the community of millennial women she created from @intothegloss, an online media company focused on beauty. She secured $10.4 million in venture capital for Glossier in the past two years. “Pointing to Into the Gloss's existing social media reach made it easy to get the money. They also liked the market size for cosmetics—$250 billion worldwide—and the opportunity to bring innovation to an industry that's behind the times when it comes to marketing to younger women today. So many companies try to create content and a community around an existing product. We started with the community and came out with a product line to support it.” (?: Grant Davis ?: Ewan Burns) (Sept 2015 issue, page 52) #YoungMillionaires #?

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Massively popular, Humans of New York have expanded to other countries. But the formula remains – photo with an unforgettable caption. The stories will make you laugh, feel less lonely or tug at your heartstrings. A recent photo of a male student inspired a crowdfunding effort that raised $1 million. This is an account that truly has social power.


Best Hashtag for Women Empowerment:

#BanBossy : Celebrating women leadership and rise in power and they shouldn’t be perceived as bossy or aggressive.

#Fatkini : Promoting positive body image to women, instead of feeling bad for the impossible standards set by the fashion and beauty industry.

#62MillionGirls :  Raising awareness for girls who do not have access to education worldwide.

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